As Rakshabandhan 2025 approaches, Indian BTS fans, also known as the Desi BTS ARMY, have found a special way to celebrate with BTS-themed rakhis now available in local markets. Among the most loved designs is the RJ rakhi, featuring the adorable alpaca character created by Jin from the BT21 universe.
BTS-Themed Rakhis Spark Joy Among Desi ARMY
Spotted in stores in cities like Hyderabad, these rakhis are cute, affordable, and filled with fan love. Priced between just ₹10 to ₹15, the RJ-themed rakhis are making waves across social media. Fans are sharing photos, making jokes, and expressing their excitement online. One fan humorously said, “Mereko rakhi pehna do. I promise I’ll protect you.” Another added, “I’m not even Hindu, but I’ll keep this as a gift.”
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Some fans even confessed they would buy the rakhi “in the name of their brother” just to keep it themselves. For many, it’s more than a rakhi it’s a way to feel closer to their favorite band. This shows how BTS has created a strong emotional connection with fans, even in countries they haven’t visited yet.
Although BTS has never performed in India, their popularity here is massive. From toys and posters to keychains and now rakhis, BTS-themed items are everywhere. The group recently released a live album, Permission to Dance On Stage – Live, their first big release after three years. Fans are also excited about BTS’s upcoming full-group album, expected in 2026.
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Even more exciting, HYBE (the company behind BTS) is planning to launch HYBE India later this year. Though a concert in India hasn’t been confirmed, the launch has raised hopes for a future BTS tour stop in the country.
Until then, Desi ARMY is keeping the BTS spirit alive through festivals like Raksha Bandhan. These rakhis are more than just decorative threads they represent love, joy, and the deep connection fans feel with their idols, proving that music truly knows no borders.

Author: Purnima s
Purnima | Entertainment Blogger 4+ yrs writing fun blogs on movies, celebs & trends. Pop culture addict serving fresh, binge-worthy content!